Let's comb through to refine and define your brand
together.
brand strategy + messaging
Simplify and streamline your brand messaging to highlight what makes your business so special to become the only choice, in a sea of many. Brand messaging written for you, so you don't have to stumble over it.
BRAND STRATEGY MESSAGING
CLARITY, STRATEGY & CONFIDENCE TO BECOME A MEMORABLE BRAND
Gain clarity and pride through strategic brand messaging that clearly communicates exactly what your business does swimmingly.
brand foundation + positioning
An outside perspective to comb through your existing branding to pull your vision and differentiating factors to the surface with clear magnetic messaging.
no more treading water alone
You need a partner that refines and defines your brand to become positioned with words that sell and branding that turns clients into raving fans.
Perfect your pitch & own it
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How it works
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FIRST we audit & review your business & branding.
We'll stalk your business online and in real life (if local) to get to know your brand and business operations before we connect.
we meet to dive deep for a brand strategy intensive.
We'll meet for 3+ hours to strategize together. We'll listen intently and ask great questions to discover every detail.
we write out your brand messaging & meet to review.
Before our final meeting, we will write and build your Brand Blueprint Guide then review & revise together.
It's time to comb through your brand messaging to filter out the vagueness to help your brand refine and define who they are and precisely how they differentiate from competitors. Let's transform your small business into a remarkable brand through strategic messaging that makes waves.
If you as the business owner struggle to articulate what makes your business so special succinctly, how could you expect someone else to get it? It's your job to communicate who your business is as a brand, who it's for, what it offers, why it's in business and how it helps.
It's time to draw a line in the sand level up.
no more washed up wording
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The results you're going to get:
How does this sound?
CREATE A TRIBE OF LOYAL brand superfans WHO organically market and refer your business.
kick the brand shame and doubt to the curb to feel clear and confident in your business.
save time trying to diy or piece together your messaging. hand it all over to drop the stress.
clarity and pride through verbal brand messaging that clearly communicates exactly what your business does swimmingly.
a professional brand that is strategically defined and positioned to stand out with crystal clear wording.
upgrade now
Brand Strategy
Before we meet, we audit and perform a brand review as we stalk your business online and in real life (if local) to get to understand your business and target market. Then we meet for a 3 hour brand strategy intensive where we ask really good questions, listen intently and help you gain clarity and direction to refine your brand.
project breakdown:
phase 1: details & discovery
Brand Messaging + Positioning
We get to work crafting your brand story for messaging with words that sell and connect. Then we'll meet for our second intensive to review everything we've written and polish it up together. Replacing washed up wording with strategic messaging backed up by strong brand positioning so you never stumble again with a boring elevator pitch. Confidence, clarity & direction.
phase 2: define & develop
Brand Blueprint Guide Complete
Pour up the margaritas, it's time to celebrate! We'll meet for our final session where we'll present your Brand Blueprint Guide, filled to the brim with magnetic messaging ready for the next level your business is destined for. You'll have plug and play copy for you to revamp your brand messaging with ease. We'll wrap up any revisions and then strategize a prelaunch plan for you to set sail.
phase 3: deliver & delight
let's do it
project length: 1 month
phase 1: details + discovery
phase 2: define + develop
brand audit & research
BRAND POSITIONING DEVELOPMENT
written brand messaging & one liners
ELEVATED CLIENT BRAND EXPERIENCE & story
phase 3: deliver + delight
brand & business strategy intensive
COMPREHENSIVE BRAND BLUEPRINT GUIDEbook WITH ALL MESSAGING & COPY
visual messaging & design improvement strategy
brand messaging & strategy intensive
Messaging
Brand Strategy
what's included
strategy + copy deliverables
brand messaging blueprint guide
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ideal client/customer persona profile
Next steps planning session + 1 week post project support
This for you if:
you want to tag in a partner to help you clarify + write your messaging
You are not a trusting team player and will tell us how to do our creative job
YOu own an established service based business that needs brand strategy
you are not ready to dive deep into brand strategy to level up your business
you're open to honest critique and advice to level up with strategy
It's probably for you if...
YOU need brand design: new logo or website, view Swell rebrand or big kahuna
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"Alaina was easily able to pull the right words out of my ramblings to pinpoint it all.
After our brand clarity intensive I began to see my business as one that can be extremely successful as opposed to one that I just threw together. It feels legit now, like I’m not an imposter but I’m a business owner who knows what she stands for. With a new found confidence in my brand messaging, I feel like it is so much easier to sell my business and talk about it, because I know what we value, who we are targeting and how we are different.”
"Absolutely amazing to work with and made my seven figure vision come to life!"
Couldn't have done it without you! You & the team were always so kind and giving. Top notch service, design and communication. I am beyond grateful and am forever thankful! Branding does matter and it has changed the trajectory of my business!"
Their success is our success...
Alyssa leon, owner | Cherry blossom doula services
"Now I feel more confident in visualizing other avenues of growth in my business."
I felt like my old website and lack of clarity on branding was holding my business back from growing. Now that the new website reflects the level my business is at, we have attracted new clients and opportunities for collaboration/growth. I have a clear brand message and am able to communicate it easily not only online but in person during interviews."
CLIENT
FEEDBACK
TESTIMONIALS
A passionate brand expert with over 14 years of branding, graphic design and marketing knowledge and experience. Plus she holds a fancy BFA degree in Visual Communications/Advertising to support her credibility combined with years of agency, freelancing and entrepreneurship proficiency. When away from the iMac, you can find her on the beach with her two daughters, husband of 13 years and most likely a book on branding or home rewatching The Office series for the 27th time.
owner
Meet Alaina, Brand Strategist Creative Director
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Frequently Asked Questions
This 'done for you' Brand Strategy and Messaging project begins at $1,500 with payment plans available. Start ups will incur a higher cost if naming and target market analysis is needed.
The Brand Strategy and Messaging project is typically completed in one month with three phases. Timelines are flexible and may change depending on holidays or our client's schedule and feedback turnaround. To learn more about our 3 phases click here.
Everything. From one liners you can plug and play into your social bios, to tag lines, to a brand narrative written to define the brand's: positioning, mission, vision, 5 foundational pillars (who, what, why, where, how, personality, tone, etc. We also help strategize how the brand experience should be crafted so the client/customer is so impressed they become a brand superfan for life.
On a budget or prefer to DIY?
Save some coins by writing your own copy. For those that are just starting out or rather tackle their brand messaging solo but need a pro to comb through it for expert refinement, the Brand Charter is for you. Inquire ↓
Contact us for diy
our templates - you write - we review & refine
Just need consulting?
We're always down for taking a break away from writing or designing. For those that need immediate brand help, direction, or strategy we can hop in a Zoom room to talk branding when you need clarity.
you talk - we listen - together we strategize
Consult with us
let's see if we float your boat
but first
We are in the business of branding small businesses with an intimate dedication of being a part of your crew. Your success is our success. Let's connect to see if we'd make a great team.
contact us to book a consult call